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2020 Census Experiment: Extending the Decennial Environment to the Mailing Materials Report
2020 Census Experiment: Extending the Census Environment to the Mailing Materials
This experiment attempted to tap into the unique environment surrounding the decennial census through the materials we use to contact households and request self-enumeration.
Specifically, we tested the effect on self-response rates of a wearable nonmonetary insert (i.e., stickers) that promoted the 2020 Census, mailing materials that incorporate messaging developed by the 2020 Census communications campaign, and the addition of an Every Door Direct Mail (EDDM) piece sent on Census Day.
The generalizability of results from this experiment to future censuses has significant limitations. These limitations stem from an error in the sampling program; changes made to the mailing materials, timing of mail, and number of mailings because of the pandemic; and changes to the general environment in which the 2020 Census occurred because of the pandemic.
Related Reports
Self-Response Rate Comparison to Estimate Decennial Environment
This evaluation estimates the effect of the decennial environment by comparing self-response rates between the 2020 Census and the 2019 Census Test.
2020 PES Independent Listing Operational Assessment Report
This assessment documents the results of the 2020 PES Independent Listing operation and provides valuable data for the 2030 PES planning cycle.
Census Questionnaire Assistance Operational Assessment
This assessment documents aspects of the CQA operation related to program performance and provides recommendations for the 2030 Census planning cycle.
Item Nonresponse and Imputation Operational Assessment
This assessment documents aspects of the CQA operation related to program performance, and provides recommendations for the 2030 Census planning cycle.
Extending the Decennial Environment to the Mailing Materials Report
This experiment tested the effect on self-response rates of mailing materials that relied on the communications campaign and the resulting public awareness.
Real-Time 2020 Administrative Record Census Simulation
This experiment combined administrative record and third-party sources to produce 2020 population estimates with the same reference date as the 2020 Census.
Nonresponse Followup Quality Assurance Results Report
The 2020 Census Nonresponse Followup (NRFU) Quality Assurance Results Report provides the results of the 2020 NRFU Quality Control program, as well as recommend
Count Review Operation Operational Assessment Report
This assessment documents the results of the 2020 Census CRO operation and recommends for future count review operations.
2020 PES Initial Housing Unit Matching Operational Assessment Report
This assessment documents the results of the 2020 Census PES Initial Housing Unit Matching operation and recommendations for future PES operations.
2020 PES Initial Housing Unit Followup Operational Assessment Report
This assessment documents the results of the 2020 Census PES Initial Housing Unit Followup operation and recommendations for future PES operations.
2020 Census Federally Affiliated Count Overseas Operational Assessment
The purpose of this operational assessment is to document the results and challenges of implementing the operation for historical and informational purposes.
Optimization of Self-Response in the 2020 Census Experiment
This experiment sought to understand the net impacts of the Optimizing Self-Response (OSR) innovation area in the 2020 Census.
2020 Census Operational Assessment Report: Non-ID Processing
This assessment report presents the results of the Non-Identification (Non-ID) Processing operation conducted during the 2020 Census.
2020 PES Final Housing Unit Followup Operational Assessment
The 2020 Final Housing Unit Followup (FHUFU) was the last field operation of the PES and consisted of FHUFU production and FHUFU quality control (QC).
2020 Census Nonresponse Followup Operational Assessment Report
This executive summary focuses on the key results, conclusions, and recommendations from the 2020 Nonresponse Followup OA Report.
2020 Census Operational Assessment Report: Island Areas Censuses
This operational assessment report presents the key results, conclusions, and recommendations from the 2020 Island Areas Censuses operation.
2020 Census Operational Assessment Report: Post-Enumeration Survey Coverage Measurement Design and Estimation
This assessment report presents the key results, conclusions, and recommendations from the 2020 PES Coverage Measurement Design and Estimation Operation.
2020 Census Evaluation: 2020 Census Tracking Survey Overview
This evaluation's goal was to track public sentiment upon 2020 Census participation and examine how attitudes and perceptions change during the outreach period.
Page Last Revised - April 11, 2023
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