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A Usability Evaluation of the Business and Industry Web Site

Written by:
SSM2009-15

Executive Summary

During September and October 2008, the Usability Lab tested 12 novice participants in a “one-click” usability study of two different versions of a low-fidelity prototype of the Business and Industry main page. The page was developed by the current Economic Web Site Redesign Team. The page did not have any clickable links, though it did include text that appeared to be links. Participants were given a set of tasks and were asked to click on a link that they felt would best lead them to information that would answer the task question. The link did not take the participant to another page— once the participant had clicked, the task was complete. The study evaluated the success and satisfaction of the participants and whether the link the participants chose would have led them to the answer they were seeking. Testing took place at the U.S. Census Bureau Usability Laboratory in Suitland, Maryland.

Page Last Revised - October 8, 2021
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