Response Outreach Area Mapper (ROAM)

The Response Outreach Area Mapper (ROAM) was developed to make it easier to identify hard-to-survey areas and to provide a socioeconomic and demographic characteristic profile of these areas using American Community Survey (ACS) estimates available in the Planning Database. Learning about each hard-to-survey area allows the U.S. Census Bureau to create a tailored communication and partnership campaign, and to plan for field resources including hiring staff with language skills. These and other efforts can improve response rates. To learn more see The Low Response Score (LRS): A Metric to Locate, Predict, and Manage Hard-to-Survey Populations and The 2020 Census at a Glance: Plan Census Outreach with the Response Outreach Area Mapper tool.

Looking for 2020 Census response rates in your area?  Visit our 2020 Census Response Rates page for maps with final 2010 Census self-response rates adapted to 2020 geographies and 2020 self-response rates posted daily starting March 20, 2020.

ROAM for the 2030 Census (2024 Planning Database)

To help you get started, please reference ROAM's additional resources:

Interact with the new version of ROAM below, or open it in a separate window.

ROAM Map Services

The GeoServices REST Specification provides a way for web clients to communicate with geographic information system (GIS) servers through Representational State Transfer (REST) technology. Documentation for this service is owned and maintained by Esri, more information and specifications can be found in the ArcGIS REST APIs technical documentation.

Vector tile services are a format that allows for the display of a large amount of data (e.g., showing census tracts for the entire nation at small scales). Documentation for this service is owned and maintained by Esri, more information can be found in the ArcGIS Vector Tile Service technical documentation.

Map Description Map Service Link
Low Response Score by 2022 Census Tract; Vector Tile Service - Symbology ROAM/ROAM_LRS_2024_PDB_v2
2022 Census Tract data from 2024 Planning Database (and supporting 2022 and 2024 geographic area boundaries); REST Service - Attribution* ROAM/ROAM 2024PDB

* The REST endpoint is intentionally disabled. You can add "?f=pjson" to the end of the URL to view its details. You can add the endpoint as it exists in the table directly into a desktop GIS or web map.

For reference, the Census Bureau publishes TIGERweb REST Services in a similar manner.

ROAM for the 2020 Census (2019 Planning Database)

To help you get started, please reference ROAM's additional resources:

Interact with the live application by opening it in a separate window.

Page Last Revised - March 26, 2026