The American Community Survey provides vital information about our nation and its people, though it may not be obvious to respondents why each question on the survey is asked. Having a better understanding of why the Census Bureau asks each question and how the data from their responses are used to benefit their community has shown to be an effective means of addressing respondent concerns. A new insert was developed for inclusion in a mailing to respondents; the insert provided short summaries of why the Census Bureau asked each series of questions. This research was conducted to assess whether housing units that received the insert showed any changes in unit response rates or item response rates, and what the subsequent cost impact would be of any changes in response rate.
WORKING PAPER | MARCH 15, 2016
Results to Reduce Respondent Contact Burden in ACS CAPI
Learn about the results of a pilot to address respondent concerns about the burden associated with the contact attempts made during the ACS CAPI operation.
WORKING PAPER | APRIL 04, 2016
2015 Envelope Mandatory Messaging Test
Learn about the results of a test conducted to address concerns about the mandatory message “Your Response Is Required By Law” used on ACS mail materials.
WORKING PAPER | AUGUST 23, 2016
Evaluation of August 2015 ACS Mail Contact Strategy Modification
Learn more about the impact on response and cost of the August 2015 mail contact strategy change.